Jean-Baptiste Litrico

Dr. Jean-Baptiste Litrico is Associate Professor of Strategy and Organization, Distinguished Faculty Fellow of Strategy, and Director of the Centre for Social Impact at the Smith School of Business, Queen's University. Professor Litrico’s research examines how organizations and industries respond to changing societal demands. His research interests include social innovation, institutional change, and the management of environmental issues.


Does the “social enterprise” model at nonprofits corrupt the mission of nonprofits?

As more nonprofits consider and implement additional revenue streams, one wonders whether this distracts or detracts from a nonprofit’s responsibility to promote social goods.