Rick Elmore

Rick Elmore is an entrepreneur, sales and marketing expert, and former college and professional football athlete. As the founder and CEO of Simply Noted, Rick developed a proprietary technology that puts real pen and ink to paper to scale handwritten communication.

Engaging the New Generation: Effective Direct Mail Campaigns Targeting Young Audiences

Direct mail fundraising can resonate with millennials and Generation Z, but a refined approach to direct mail campaigns is in order.

How handwritten thank you notes will improve your donor retention rate

Existing donors, both lapsed donors active, are already engaged in a conversation with you, one that they’re happy to participate in. You can leverage this existing relationship to boost their lifetime value and increase the percentage of donors giving at any moment. And handwritten thank you notes are a powerful ally in this effort.