< 1 min read
January 20, 2014
Loose change for charity: Centscere is a donation portal that harnesses social media; Syracuse U. students were inspired by their change jars.
"Centscere fosters a frictionless donation pathway that caters to the millennial lifestyle. 'We give users the choice of who to give to, when to give, and how much to give, and we allow that through the social media behaviors that are deeply engrained in their lives. Centscere makes the time spent on social media more meaningful.' You simply exchange a few pennies for your Tweets, and Facebook posts and likes. Each time you perform one of these actions, you give your specified amount to the charity you choose on Centscere." -- Shay Moser, SocialMediaToday.com