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National rental-car company Enterprise has acquired nonprofit car-sharing pioneer; what happens next to this urban experiment--and to bottom line?

"Avis competitor Enterprise announced yesterday that it was acquiring IGO, the Chicago nonprofit that pioneered the concept there more than a decade ago. As we've previously written, nonprofits have had the room to test the limits of car-sharing with an eye solely toward the goal of advancing alternative transportation. They can experiment with ideas that might not make money, like expanding service to low-income residents, or integrating it with public transit, or structuring it around electric cars." -- Emily Badger, the Atlantic Cities.com

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