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appeal
The stories you need to tell

You’re ready to stop telling happy stories in your fundraising appeals, so how should your letters look? The second in a two-part series.

Iain Bernhoft / 4 min read
Martin Morse Wooster, RIP
the Editors / < 1 min read

roof
The scoop from the roof

This old world may be getting others down, but one inspired Chicago minister has found a calling that is . . . higher.

Jack Fowler / 3 min read
story
Stop telling happy stories

Are your fundraising appeals as strong as they could be? How happy is the story they tell? The first in a two-part series.

Iain Bernhoft / 4 min read

fundraiser story
Solving fundraiser burnout: Transforming the story character

Fundraiser burnout is an all-too-common tale. One way to solve that problem is to tell a better story about the work of the fundraiser.

Russell James / 9 min read
giving tuesday
4 strategies for a successful Giving Tuesday

It’s a crowded field on Giving Tuesday, but there’s no reason to sit that day out. Here are 4 tips for a successful Giving Tuesday that doesn’t overwhelm you.

Christina Eastman / 2 min read

musk
Elon Musk, “philanthropist”

The strangeness of Elon Musk’s statement explaining his Twitter purchase exposes the strangeness of billionaire “philanthropy.”

Austin Detwiler / 3 min read
evans
M. Stanton Evans: the conservative for the common man

Steven Hayward’s new biography details M. Stanton Evans’s life and his role in the modern conservative movement.

Martin Morse Wooster / 3 min read

fundraising
The higher calling of fundraising
the Editors / 11 min read
donor upgrades
Qualifying for donor upgrades

Learning which donors are most inclined to upgrade is just as crucial as knowing which are able to according to the depth of their pockets.

Matthew Gerken / 4 min read



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