Capital campaigns put a lot of stress or an organization—when the economy is healthy. How do you navigate a campaign when times are bad?
Worried about shrinking foundation endowments? That’s going to happen during a recession, but that doesn’t mean you should pull back.
You may feel the need to cut costs, but don’t be caught up into thinking that donor acquisition is the place to cut back.
The fundamentals of fundraising don’t change whether times are good or times are bad. But applying those fundamentals well takes some careful thinking.