Nearly 10% of what nonprofit sector raised in 2011 was from online donations, and 79% of millennials have given to charity through smartphone donations.
"The emergence of philanthropic social media is transforming the way society is giving back to the nonprofit sector through avenues such as Facebook and Twitter, making charity a more interactive experience than ever. The nonprofit sector raised a total of $298 billion in 2011. Of that, $22 billion was raised online, according to the Charitable Giving Report from The Blackbaud Index. Blackbaud, a software company for nonprofits, measures giving statistics from nonprofit organizations to determine monthly fundraising totals. Blackbaud's overall totals were taken from Giving USA reports." -- Emmilie Buchanan-Whitlock, the Deseret News