Do you try Twitter, Facebook, and Instagram to keep your cause on the forefront of donors' minds, but to little effect? a new app allows donors to opt into push notifications to their phones.
"On Monday, McHale unveiled his new app, LetsAllDoGood, which is designed to allow nonprofits to send push notifications to their supporters. The app features a number of participating organizations, and users can choose to receive updates from the ones they care most about.
"So if the United Way of Boston needs volunteers for a walk-a-thon, it can try and recruit them with a simple ping. Or if the Medfield Animal Shelter is having a puppy adoption day, it can push out a reminder that their supporters will see instantly on their phones."--Janelle Nanos, the Boston Globe