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The recent scandal of the few charities that have mishandled how they fundraise, especially around telemarketing practices has spurred many charities to examine their fundraising consciences.

"Most charities have taken action to improve the way they fundraise following last year’s scandals.

"Nearly three quarters (73%) of all respondents to a survey carried out by PwC in conjunction with the Institute of Fundraising and the Charity Finance Group reported improving their fundraising practice over the past year.

"Over 80% of respondents cited press and public scrutiny as the biggest challenge facing the sector. A series of scandals rocked the sector in the summer and autumn of 2015, including the widely reported collapse of Kids Company and the controversy following the suicide of Olive Cooke who is thought to have received up to 3,000 charity mailings a year."--Nicola Slawson, The Guardian

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